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Everything you need to rank a site in 2026 — backlinks, keyword research, technical audits and performance testing — without spending a cent on subscriptions.
Submit your backlink for free across a curated database of 3,840+ verified backlink sites, startup launchpads and directories — with a browser extension that autofills every form in one click.
Visit Backlink Submit →The source of truth for how Google sees your site: indexing status, search queries, clicks and Core Web Vitals. If you install one tool, it’s this.
Visit Search Console →Bing’s console is quietly excellent: free site scans, keyword research and index control — with reach across Bing, Yahoo and DuckDuckGo.
Visit Bing Webmaster →Ahrefs’ paid crawlers, pointed at your own sites for free: backlink profile, organic keywords and an SEO health report with prioritised fixes.
Visit Ahrefs WT →Straight from the ads data firehose: search volumes, competition levels and forecasts. Free with any Google Ads account, no spend required.
Visit Keyword Planner →The classic desktop crawler. The free licence audits sites up to 500 URLs — broken links, redirects, meta issues and duplicates in minutes.
Visit Screaming Frog →Google’s lab and field performance reports with Core Web Vitals and a prioritised list of what to fix first.
Visit PageSpeed →Validate your schema markup and preview which rich results (stars, FAQs, breadcrumbs) your pages are eligible for.
Visit Rich Results Test →Keyword volumes, content ideas and site audits with a generous free daily quota — a solid all-rounder when the paid suites are overkill.
Visit Ubersuggest →Compare search interest over time, spot seasonal patterns and break demand down by region — indispensable for content planning.
Visit Google Trends →Read our full guide to the 12 best free SEO tools of 2026, or browse every category in the tool directory.